Google the search engine pioneer has recently introduced Google+, which is their version of a social networking service that is similar to the popular Facebook that many are addicted too. Like any social networking service Google+, offers the ability to connect and share anything from pictures, music to specific personal thoughts with your friends and family, but it’s more versatile and geared towards group sharing in many different ways. The new Google+ features categories such as Circles, Hangouts, Huddle, Instant Upload, Sparks, Streaming, Games and +1. The category Circles, gives its users the ability to integrate their personal contacts into groups pertaining to interests with privacy settings that allow you to hide people’s names in the circle and hide the circle all together. This system replaces the well-known friend’s list function on Facebook that most people are not too crazy about. With the Hangouts feature, Google takes video chatting to a completely different level.

You can video chat with up to ten people at the same time. It also allows the ability to watch a video with friends in the video chat at the same time, just by clicking the share button under the video on you tube. The only downside to this feature is that if someone gets a hold of the URL anyone can join the video chat even if they don’t know them. The Huddle feature allows multiple friends to instant message each other in groups through any smart phone or computer. Let’s say you and a few friends want to go to a movie. The Huddle feature makes this easy to decide which movie too watch because of its ability to instant message in groups like you can do on the well know video conferencing program called Skype.

The Instant Upload feature allows users to upload their photos from a smart phone anywhere they go and it puts the photos into a private photo album for viewing later where as, Facebook only uploads the photos directly to the front of a users page. Sometimes people don’t want to share all their photos with the world so the Google’s Instant Upload feature is more practical. Next, on the list of features is the Sparks feature, all you have to do is just type in what you’re interested in specifically. Let’s say fashion for instance and it will send you stuff it thinks might interest you within that category, so when you are free, there will always be something interesting to read share or watch. The Stream feature is just like any other stream the only difference is that it can filter to only show the posts from specific Circles.

Like other social networking sites Google Plus also has games, but is not its main focus and does not draw attention to them very much. They only have 16 games and there is a specific tab called games that they are all listed under. The Google +1 feature is like the like button on Facebook people click on what interests them and it recommends it to others with the +1 symbol. With such a demand for social media and its ability to rapidly create back links in SEO marketing. It is quickly becoming an integral part of our everyday life and its presence has also become an important component of organic search engine optimization. It is a market any business can’t afford to ignore. As you can see Google+ has a lot of similar features as the previously dominating Facebook, but the main difference is its integrating features that may give Facebook a run for its money.

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