Have you ever been in a situation where you just bumped into a new person? One you believed had the key to getting big business come your way but had barely one minute to explain what you do? Did this leave you feeling so awful and empty? No need to worry, there is a solution. Business cards will ensure that you never miss out on such golden opportunities ever again. Business cards are small portable tools that are very essential for any business minded person. Because of its importance in sales allow me to give it a synonym. Let me also call it a selling card. Selling cards, though small can help your company in so many ways. Some of these ways include:-

Company image
Image is about impressions and business cards give first impressions of the kind of trade you do. A good business card will give the impression that there is a high level of professionalism when it comes to your company operations while not having these valuable cards indicate lack of professionalism, especially where you have to write your contacts on a piece of paper. Having selling cards of low quality also puts you on the wrong scale and for these reasons; there is need for individuals to have professionally designed cards in order to have a good company image.

Networking
We all have busy schedules, some with thousands of ‘what to do’ lists. This makes it very difficult for us to remember all the personalities that we meet. Selling cards come in handy aiding us in networking with other like-minded people. Selling cards do not take much of your time; all you need is to give the cards to people you meet in events and other functions you attend. The result is that you get networked. Professional selling cards are self explanatory and one may refer to it later when need arises or even refer other people to you by giving them your cards. They act as reference material to those that come across them.

Contacts
When your company contacts are known by many, then there is room for new trading opportunities. Business cards make this possible. Aside from giving people the knowledge of the trade you do, professionally designed cards also show them how to reach you. They indicate the address of the company, location as well as the telephone numbers. This means that even those who get your cards from third parties are able to contact you directly. Irrespective of the type of business you do be it online business or a business stationed at a particular location. Business cards are a must have.

Marlene Otieno
is a Freelance Writer and also works as an online marketing executive with Abbiton Agencies
http://www.abbiton.com